VirginBlue.com.au and
VirginBlue.com
are websites of the
Australian
Virgin Blue Airline
Virgin Blue.com is an Australian low-cost airline, Australia's
second-biggest airline as well as the largest airline (by fleet size)
with the Virgin branding. It was founded by British businessman Richard
Branson's Virgin Group.
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At its
inception in 2000, Virgin Blue did not have interline or
marketing alliances with any other airline.
The first exception to this was after the
collapse of its domestic competitor Ansett where it began a codeshare
agreement with United Airlines, which allowed United customers to
fly from America to any of Virgin Blue's Australian destinations that
United did not already serve.
In 2006, in an effort to be more competitive with rival
Qantas, Virgin Blue
started exploring these relationships, forming frequent flyer agreements
with Emirates Airline, Hawaiian Airlines and Malaysia Airlines.
Virgin Blue also has an Airline
Agreement with Regional Express Airlines for travellers to and from
smaller regional centres. |
In
November 2007, the airline announced an interline deal with international
carrier Garuda Indonesia, offering easy transfer from a domestic Virgin
Blue flight to an international Garuda service departing from Perth,
Melbourne, Sydney or Darwin.
Recently, Virgin Blue has announced an interline agreement with Vietnam
Airlines which allows passengers to fly from Melbourne and Sydney to Ho Chi
Minh City, then transfer easily to any of the 41 international and 18
domestic destinations served by Vietnam Airlines.
The airline will begin charging for checked baggage from September 2008.
Virgin Blue's name was the result of an open competition; it is a play on
the predominantly red livery and the Australian slang tradition of calling a
red-headed male 'Blue' or 'Bluey'.
In early 2006, Virgin Blue.com.au announced its intention to operate
up to seven flights a week to the United States using either Los
Angeles International Airport or San Francisco International Airport ,
saying that the route was needed to make the airline as profitable as
possible. The airline has also expressed interest in flying to Japan.